alun

Dr Alun Epps

MBA Director and Associate Professor in Marketing Management at Middlesex University Dubai

Dr Alun is a highly skilled Academic Manager and University Professional who delivers innovative marketing and management solutions whilst leading a flagship British Master of Business Administration program. Dr Alun’s creative teaching repertoire comprises; brand management, personal and professional development, marketing communication strategy, as well as post-graduate dissertation coaching (100+ successful completions). He lists innovation, entrepreneurship and SME management and most recently digital and social media marketing pedagogical interests;

Dr. Alun has had numerous scholarly works published, presented at conferences across the globe, acted as guest editor for the International Journal of Business and Globalization as well as the World Review of Entrepreneurship, Management and Sustainable Development. His research spectrum includes; online and offline marketing communications, consumer behaviour, branding, education management, internet addiction in minors as well as community entrepreneurship.

He constantly acts as a principal on university consulting projects that include; Gargash Enterprises Mercedes-Benz, Chocolat handmade Swiss chocolates, Camelicious camel milk, an iconic Dubai leisure facility and most recently Etuix up-cycled fashion. Prior to his quarter of a century in academia his vocation lay in media and entertainment, including stints at the BBC, Virgin and the Rank Organization.

Dr Alun has been in Dubai since 1999 and currently lives in the Villa. He has two children at Gems FirstPoint and is a passionate advocate of the school, its leadership and the GEMS network.

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